OUR MANIFESTO:
BORN IN AN ICONIC TATTOO STUDIO, ROOTED IN A DREAM OF UNRESTRAINED BEAUTY WITH A NONCONFORMIST & FEARLESS SPIRIT, WE STARTED A REVOLUTION WITH TATTOO-INSPIRED MAKEUP & LIMITLESS CREATIVITY.

WE CONTINUE THIS LEGACY

TATTOOS ARE THE BOLDEST FORM OF ARTISTIC SELF-EXPRESSION

THIS DEEPLY PERSONAL INK SHOWS THE WORLD WHAT'S IN YOUR HEART: A TATTOO IS THE RESULT OF SOMETHING FELT SO PASSIONATELY THAT IT ACTUALLY BECOMES PART OF YOU.

HERE'S WHAT'S PART OF US:

WE CELEBRATE THE INDIVIDUAL:
WE REJECT CONVENTIONAL BEAUTY STANDARDS & SAMENESS.
WE ACCEPT THE BEAUTY OF OUR UNIQUENESS & FLAWS.

WE GIVE A F*CK ABOUT THE WORLD:
WE CARE FOR OUR PLANET & ALL THE BEINGS WHO INHABIT IT.
WE BELIEVE OUTSIDERS ARE INSIDERS AND STAND UP FOR WHAT'S RIGHT.

WE CREATE HIGH-PIGMENT, HIGH PERFORMANCE MAKEUP:
INSPIRED BY TATTOO ARTISTRY. WE GIVE YOU THE TOOLS TO LIVE YOUR BEAUTY TRUTH.

WE STAND FOR:
KARA | VERITAS | DECORA | VALUE | TRUTH | BEAUTY

WE ARE KVD: TATTOO-INSPIRED VEGAN BEAUTY