Love, Indus is an opulent skincare and wellness brand driven by confluence and contrast - that of India and New York, tradition and modernity, and incredible botanicals and lab-designed, clean ingredients. It is a love letter from India, one that brings together the heritage and rituals of the land and reimagines them for western consumers seeking an opulent experience and high-performing skincare. We combine rare minerals and botanicals from the Indian subcontinent with the precision of New York's technology to create our potent potions. India's Regional Riches & Rituals + NYC's Transformative Technology = Potent potions Conscious beauty enthusiasts can enjoy an immersive skincare experience while benefiting from ancient, powerful botanicals & minerals - some lost, some forgotten, and some that are yet to be discovered and harnessed outside their regional bastions. Our products are gender-neutral and clean - formulated to the highest clean beauty standards - toxic-free and free from parabens, phthalates, sulfates & formaldehyde as well as artificial fragrances and colors (which tend to irritate the skin). They are dermatologist & allergy-tested making them completely safe to use, Founded in Jan 2021, Love, Indus has enjoyed a strong debut with press hits in Vogue, Refinery29 (Most wanted), Forbes (Beauty pick), InStyle, Byrdie, Women's Health among others.