ColourPop was founded in 2014 by Seed Beauty and prides itself on bringing 100% cruelty-free, wallet-friendly beauty to our community. A true Southern California brand, ColourPop is inspired by the latest trends, whether off the runway, on the streets of LA, or even off social media.

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If you have not tried eyeshadow sticks, honey, you are missing out. The easiest, most foolproof way to get beautiful pigmentation without a lot of blending and fallout. I love eyeshadow sticks and these are only $8 by ColourPop and trust me, they're exactly the same as the more expensive brands. Look at the color and the pigment of that. It's so creamy and smooth. And we're just going to draw on like this and then a little on the bottom lash. By the way, this color is called Plum Tart and it's matte. Now all we do is take a fluffy brush like this with nothing on it and blend out the edges. You can keep it nice and tight or you can blow out and make it really smoky like I like to do. A little black in the waterline. Mascara. I can't do a smoky eye without big lashes. Take it from somebody who has been doing makeup and playing around with a lot of different products for years. You don't want to sleep on this.

So, reviewing Colourpop, as you can see here I have three. I bought all of them. They go on really really smooth. I'll do a review where I have them all on my arm. They're really really pretty. They go on smooth. This is Plum Tarte. It's a matte. That's what you see here. This is Socialite. It's on my brow bone and this is Walk of Fame. These two are metallics. It's a lot of metallics in the group but I love them so far. I do have oily skin so we're gonna see how this lasts. I'll do an update but hey, thumbs up for $8 a piece. It's great. Love them. Bye!

I bought this Colourpop shadow stick in the shade Plum Tart specifically to use as eyeliner. I love using a purple, like more neutrally, purply plum as eyeliner. So here you can see I just use it on the outer half of my eyes. I've also tried using this all over my eyes or more specifically in the outer corner to deepen up my eyeshadow and it blends out super easily. I just I think I wanted it to keep a little bit more of its pigment. But if you're looking for something like this that really sheers out that still keeps that plummy color then this is for you or you can do like I love to do and just use it as eyeliner. It's super easy, beautiful color, great for brown eyes.

If you have not tried the new Colourpop shadow sticks, you're missing out. Here is Walnut Avenue. This is a nice deep brown. This will be perfect for liner or kind of doing like a smoky eye. I feel like it'll be gorgeous with that. So let me swatch just below that one and blend. They blend just so easily. I'm obsessed with these. They feel so high quality. I love cream shadows. If you haven't tried any cream shadows yet, these are the ones to try.

Pop stepped it up with these shadow sticks. I had one of their previous shadow sticks before they reformulated and it is nothing like this new formula. So it is extremely creamy, extremely glidey. I actually used this color to create a wing today and it was so easy to kind of smudge. Let's see, it's probably dried down. Yep, it's dried down now. Well, I guess there's a little bit, but it's workable. I do feel like this is going to dry down and not crease. One day I'll have to use it all over the lids, but you can see in the swatch here, it does look like a more reddy brown, but when you do start to blend it out, it does cool down quite a bit. So I think I would probably prefer this and maybe a truer red tone color like one of the purples they have, but this is in their matte formula. So it's great for a liner, it's great for all over. It's such a multi-use product.

This is the new and improved ColourPop Shadow Stick in the shade Walnut Ave. It's a beautiful, more red-toned brown, but when smudged out, turns a little bit more neutral. It's super easy to use, very creamy. I definitely am interested in picking up some other colors.

Video Review of #COLOURPOP Shadow Stix by Laura

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