ColourPop

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The Ordinary

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Tower 28 Beauty is named after a lifeguard tower in Santa Monica
Tower 28 is the place where two iconic LA worlds come together. It sits at the crossroads of the Santa Monica pier and gritty Venice Beach. A meeting place for locals, Tower 28 symbolizes everything we believe in - community, healthy fun, and clean living.

 

At Tower 28 Beauty, we like our beauty products the way we like our beaches: clean, full of sunshine, and for everyone.

Hi! I'm Amy
I've had sensitive skin my entire adult life. Sensitive skin can take so many forms, but for me it means eczema. After 15+ years working as a beauty executive, I was frustrated that my sensitive, problem skin meant I was limited to serious brands that felt clinical (like someone in a lab coat was selling to me!)

 

If you have sensitive skin, you've heard the terms: hypo-allergenic, fragrance-free, dermatologist-tested. It's a start but that doesn't mean the product is good for you! At Tower 28, we know that what goes on your skin also goes in your bloodstream. We also know that beauty doesn't have to be so serious, which is why our products are non-toxic, free of sensitizing irritants, full of calming, nourishing ingredients, plus a healthy dose of FUN. Not to mention vegan + cruelty-free. Proving #ItsOkayToBeSensitive.

Tower 28 Beauty

I don't have mascara as you can see because we're trying the new one from Tower 28 and i'm so excited because I saw so many people talking really good things about it and like I always say my natural lashes are Horrible for finding a good mascara is always an amazing thing to me And this package is so cute. Oh one thing also this mascara it's supposed to be for sensitive eyes So that's like another amazing thing about this product, but now let's Actually put you a test see what this can do to my almost no existent lashes This right here is one layer One layer. Oh my gosh, this is two layers and i'm trying to play cool, but i'm freaking out inside Look at this Tower 28 I don't know what you did here, but please Keep doing it and if you want a good advice go get your

Nice look but let's put some lashes on. I have here the Power 28 Make Waves mascara. Let's try it out. Okay so I'm gonna start to apply it. Oh this gives me nice volume. I did not expect this. Look at the difference. I think I just found my new favorite mascara. Like look at this. This is amazing. Okay other good things about it. It is allergy tested, non-toxic, contact lens safe, ophthalmologist tested, cruelty free and vegan. So amazing.

how to go from this to this. Using our new Make Waves mascara, it is a safe for sensitive eyes, clean and vegan mascara that lengthens, defines, and holds a curl. As you can see, there's two sides to the brush. The inner wave, you can use it to really get that glam, amped up look, or you can flip it over and use longer bristles for length. You can apply some on the bottom with the tip or either side, and voila! It is available on 9-7.

Video Review of #TOWER 28 BEAUTY MakeWaves Mascara by Stephanie

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