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IBY Beauty (pronounced I.B.Y.) is a lifestyle cosmetic brand created in sunny Los Angeles, CA. Here at IBY, we take inspiration from you, beauty fans who love to create, explore, and live life colorfully. A small diverse team of beauty lovers ourselves, we believe in a community built by kindness, confidence and the power of makeup. We encourage self-expression and believe in redefining beauty standards with cruelty-free products that won’t break the bank. We are eager to learn more about you, and create beautiful things together.

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Alright, hi guys. So let me turn on the lights so you can see me. I've been doing a look with this palette and this Talk Flirty Morphe palette, but now we're gonna add in the Desert Vibes palette and it's the color Heat Wave. And as you can see, all these pretty colors. Mm-hmm. So I added this little sparkly on the top of it to kind of give it some dimension. I think that the sparkle would have more payoff if I just put it by itself, but honestly, I think it's not that bad, you know? I'm going to put more sparkles on top with the Urban Decay Born to Run palette, which is right here, but I like it. And I'm liking this look. I'm going to a job interview, by the way, so wish me luck.

Eyeshadow looks are my favorite part of my makeup process and this palette from IBY Beauty called Desert Vice is really cute So I'm going for a brown look with just a few shimmers on the lid. So far the colors blend very well I'm someone who does my face first. So the fallout is very minimal It does have a little bit of kickback inside the palette But just tap off the excess and you'll be fine. And for the shimmers I did add a little bit of glitter glue on my lid, but they are still very pigmented This palette is very beginner friendly and great for on-the-go

Update video so I used a new color out of this little group of eyeshadows. It was dessert first It's a very shimmery shade. I will say in natural light. It looks like it has like an orangey undertone It's like a brownish orange undertone Super pretty and then like an update from the one I wore yesterday Even watching it just off in the bath It actually stuck harder and more than I thought it would so I had to like actually rewash my eyes So it stays like it's good it doesn't feel heavy or Crunchy on Your eyelids. It's still really beautiful. Like my eyes weren't irritated after wearing it yesterday. Like my eyes are still looking good. I've Since putting it on today, like it's just great

Guys um I just wanted to give like a little bit. I'm still using these eyeshadows. It wasn't just for like a review Whatever. I still love it. I love the most dessert first out of this bundle I just think it's a nice sleek look this is a normal look I do foundation mascara little eyeshadow, and it's good I Am hoping to buy the other set soon And it's to test out see if they're just as nice because I do love the individual eyeshadows that you can do And use it's great

Hello guys! Me and Jasper here are going to talk about some eyeshadows. What do you think? So I got this little bundle from IBY and they're just the little eyeshadows and this is kind of like the neutral tones and there's nothing wrong with them. It's just I didn't think that they're going to be so dark. I feel like the matte, they're kind of like the same shades and then the shimmers are all very similar. So like I said, there's nothing wrong with them. I do find they're not the easiest to blend in because I did it and I was just having a hard time blending it in and I did have a primer on. So like I said, there's nothing horribly wrong with them. They're not terribly expensive either. It just may have to be the shade that you want and they're just a little too dark for me and they just didn't blend out as well as I wished.

I'm excited to try out these Lush eyeshadows by IBY Beauty. These are the City Limits ones. They come in several different colors that are all kind of neutral. There's shiny and matte powders and they all complement each other really well. I think the one thing I love about these is they are separate. And I know, I know, a palette is better, but I like that these are separate because if I only want like one or two colors, it works wonders to travel with them. And they are a really good color. They are deep and I absolutely love them as accent colors or to do your entire lid.

Time to do some eyeshadow with some IBY shadows. Now overall, the eyeshadows in the set are really, really pretty. The purple, the blue, and this one are all shimmers. These two are the mattes, but these are all very vibrant colors. And I was able to create a really nice look. And this is how I got it. Now I'm placing the purple shade in the outer corner, and I'm creating this round shape. And here is the shape. Now I'm going to blend out a little bit with the orange. And there we are. Now I'm going to blend out even further with the yellow. Now I'm going to go in with the blue shade and reinforce the shape that I made. And finally, I'm going to add this bright color in the inner corner. And here's my face completely done after using the shadows. Now, these shadows blend well. They're very pigmented. The shimmers are shimmering, like the gold on my eyes. It's beautiful. I really love these, and I hope they come out with, like, full palettes.

Video Review of #IBY BEAUTY Eyeshadow Palette by Emmpowerr

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