About Face

e.l.f.

essence

Florence by Mills

ICONIC London is world-famous for our GLOW-giving products, loved by professional makeup artists, celebrities and influencers alike!  Inspired by a passion for makeup and the exciting, limitless energy of busy, city life in vibrant London, the team at ICONIC London knew we wanted to create on-the-glow products that made our customer feel as good as they look with instant, instagrammable effects.  We know our customers well, because we ARE them. Our passion is to make people all over the world feel confident.  From everyday get-glam makeup to luxe skincare hybrids, we’ve got the beauty big guns you pull out when you really want to add the wow factor to your look.  We’ve been featured in magazines such as Vogue, Elle and Vanity Fair. And, thanks to our amazing network of Makeup Artists who work with celebrities such as Jennifer Lopez, Ariana Grande and Beyonce, our products have graced the faces of A-Listers worldwide!  We believe no animal should be harmed in the making of our products. We’re totally, and proudly, cruelty free.

We make our own rules. Watch this space.

Iconic London

ITEM Beauty

Pixi

Saie

Too Faced

✨ noemi ✨

Alexia Lilly Beauty

Alex Ortiz

Alia Sanfilippo

Alia Schrader

Anastassia Doty

Andrea Kasey

💗Anita G💗💋💋💋

Annette Battles

Annys Hernandez

Margaret Sullivan

Sindia Bharwani

Belinda Santilli

Brittaniee Donals

Paige Larson

Liv Chanel

Chuckles chuck

Claire Timm

Damaris Arce

Daniela Quiñones

Dolly Marcano

Davida Ecklund

Elaine Clark

Donna Gabriela Sager

Gina DiPalo

genie fitch

Ginger Coffey

Lizzye  Guzman

Heather M💜

HUSTLA .

Igni Rodriguez

ana gomez

Isabella   Alvarado

Jackie McClellan

Janet Perrotin

Jazlyn Sligh

Jena Andersen

Jessica Schank Snow

Jill Pineda

J'Nean Tuitt

Josefine Mim

Jessica  R.

Cameron Rudisill

Katelyn Rose

Sarri Koziol

Kimmy Michellee

Krys Bandith

AmbelBeauty

Becca Paschall

Marie  Arsenault

Liz Mills

lorenzo malave

ICONIC London

Sarah Garcia

Malej Morillo

melanie morales

Yalda  Saheem

Mia Pimental

mikayla

Milennis Yero

Morella R

Anisah Ullah

Savage B.

Sarai Torres

Natalie Williamson

Nuria Harris

Lisa Sallin (IG @notyourtypical_ginger)

Paula Cramer

Ella Corrine

Rehnaz Ali

RiRia Official

Shana  Olsen

Sarah Thier

Shannon  Luke

Shauna  GHOLSON

Shelley Foust

Sheri Odell

Sinia Hossien

Intelligent Baddie

Joy E

Ashley Marie

Su Chang

Takisha Herriott-Blain

Michelle Visger

Carmen Siddall

Claire Bear 🐻

Jessica Blum

Dishti Dave

Vanessa Deleon

Lucienne Vibert

Gabrielle Pippin

Courrtney Worst

yuleidys rivas

Zion Nelson

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