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ITEM is clean beauty rooted in endless creativity. Formulas made with room to play from vegan-friendly, dermatologist-tested and science-backed ingredients. Without guilt and always with love. Co-founded by creator Addison Rae, we dream, design and develop electric essentials for endless ways to play.

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Real Techniques

Getting ready for a night out. I wanted to give my eyes a little pop of something So I'm going to try this item beauty lid glaze in the shade desert weekend There's the shade straight out of the tube And it looks crazy but hold on I'm gonna use a brush to blend everything out It'd be good for a cut crease moment also, this is what it looks like all blended out What do you think

This item beauty lid glaze jelly eyeshadow definitely caught my attention. It just needed to figure out exactly what a jelly eyeshadow was. So I picked up the shade desert weekend and let me tell y'all I was shook. The pigment was beautiful with just one swipe and not even needing to blend it. And it wasn't as jelly glazy as I was thinking, very much just a cream shadow that blends out seamlessly. 10 out of 10 item beauty has done it again.

You guys already know I love opening these packages. The tear thing at the top is just so fun for me. This is the third product I've tried from Addison Rae's line and I have to say, everything is good and functional. It works. It might not be the best product of all time, but everything from this line just seems to be good. There's not a lot that distinguishes this brand from other brands, but I have to say that many of the products that I've bought from her I use every single day. So, yeah, I like it.

Honestly, I'm impressed. I've been outside for a little over two hours and it did transfer, but if you look, it's like not that much. I'm impressed. So I'll definitely recommend this as a very water resistant, very sweat resistant. It does not come off with water, even when you use soap, like you gotta use an oil or like scratch it off with your nail, but you would do that. So I approve. Good job item beauty.

Okay let's try another product by Edison Ray and her brand Item Beauty. I was dying to try this pencil because I desperately needed a black gel pencil. You have to be very light-handed and it's waterproof. And then I just smudge it with my brush very carefully. Oh it dries down pretty fast. I had to try this pencil on my waterline and I can tell that it's super long-lasting. So far I really love this look and I really love this kind of new trendy cat eye that doesn't go up too high. It's more parallel to the floor.

Video Review of #ITEM BEAUTY Lid Glaze Hydrating Jelly Eyeshadow by Shayna

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