Avene

BIODERMA

Burt's Bees

BYOMA

Clean Skin Club

COSRX

Covergirl

Honest Beauty

innisfree

Made with compassion for the planet, animals, and you

Our Story

We are an accessible wellness beauty brand that creates innovative, high-performance products leading with natural ingredients & compassion for the planet, animals and you.

When I started Pacifica 25 years ago, it wasn’t because I was like: there aren’t any brands that work for me. It was that I was not seeing brands that aligned with my values AND were effective at the same time. I thought my goal was a simple one: create products using natural ingredients that were vegan and minimized the use of petrochemicals. It turns out this is actually really hard, especially before suppliers caught up to consumers. I had to learn a lot about sustainability, naturals, our dependance on industrial farming and the petrochemical industry. I’m proud to say 25 years later that we’ve stayed firm on our mission of leading with compassion for the planet, animals and you – always being cruelty-free & vegan, continuing to challenge ourselves and the beauty industry on sustainable packaging, developing with clean, naturally-derived and effective ingredients, and having a positive impact (social justice, etc…)

– Brook Harvey-Taylor, Founder & CEO

Our Five Brand Truths

Vegan, Cruelty Free, Clean Beauty, Better Packaging, Social Justice

Pacifica

SOME BY MI

The Ordinary

TONYMOLY

Yes To

Xana Oosthuizen

Kaelie Coleman

Selena Graham

Amanda Banach

Ashton Skelton

Alexandra Q

Alice Lockhart

Amanda Martin

Amber Williams

April Knight

angie  gorton

Angel Cinti

💗Anita G💗💋💋💋

Annette Battles

Alisa West

Jen Rinaldi

Katie H

Sindia Bharwani

Bianca Currier

Cristina F

Brynna Hebert

Jessica Shackleford

Xtina Ferr

Cody Butler

Chuck V

Davida Ecklund

Dagi

Desiree Reyes

Denise Lorenzi

Gina DiPalo

Sarah C

Krystle Barger

Hannah Oliver

Heather M💜

Sandra Gonzalez

Jessalyn Rose

Jasiah Ford

Jessica  Burko

Jessica Giles

Josefine Mim

Jessica  R.

JULIE MOON

Nancy Kares

Kayla Jade

Kee Stingel

Kenzie Anna

Katelyn Mack

Kristina ⭒

Ky  Styles

Mikara OC

Elizabeth  Barbarick

Madison Cooper

Cassidy Downey

Mattison Theobald

Meenu Sondhi

Monae Chavez

Liz Mills

Maria Mazzella

Olive and Brown

Orianna Alexandra

Pat Lucchese

Payton Moore

M Clancy

Pretti Whitty

MPrincess Rico

Rachael LaRochelle

Ruth Rumack

Sarah Thier

Sarah 🌙

Shauna  GHOLSON

Sheri Daniels-wood

Alexandra McArthur

shouka monghate

Ashley Marie

Stacey Nelson

Synthia Lee

Lachee' Davis

Jaquel Johnson

Diana Carpenter

Tina Burns

Jennifer Mahler

Tamera Pettigrew

Monserrat L

Vanessa Pagãn

Verónica Isoleé

vic wilform

Viiriss Eluney

Lucienne Vibert

Tiffany Lynn

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