Burt's Bees

BYOMA

COSRX

Covergirl

Embryolisse

Honest Beauty

innisfree

Made with compassion for the planet, animals, and you

Our Story

We are an accessible wellness beauty brand that creates innovative, high-performance products leading with natural ingredients & compassion for the planet, animals and you.

When I started Pacifica 25 years ago, it wasn’t because I was like: there aren’t any brands that work for me. It was that I was not seeing brands that aligned with my values AND were effective at the same time. I thought my goal was a simple one: create products using natural ingredients that were vegan and minimized the use of petrochemicals. It turns out this is actually really hard, especially before suppliers caught up to consumers. I had to learn a lot about sustainability, naturals, our dependance on industrial farming and the petrochemical industry. I’m proud to say 25 years later that we’ve stayed firm on our mission of leading with compassion for the planet, animals and you – always being cruelty-free & vegan, continuing to challenge ourselves and the beauty industry on sustainable packaging, developing with clean, naturally-derived and effective ingredients, and having a positive impact (social justice, etc…)

– Brook Harvey-Taylor, Founder & CEO

Our Five Brand Truths

Vegan, Cruelty Free, Clean Beauty, Better Packaging, Social Justice

Pacifica

SOME BY MI

Sweet Chef

Yes To

Cristina Brito

Meirie Jacobson

Audgellyca Ashmarah

Abidat Umar

Amy Castallo

Oleksandra Handschuh

Alexa Smith

Alexia Lilly Beauty

Allison Kennedy

Amber Sturch

Angel R

angel mcneil

💗Anita G💗💋💋💋

Annabel Bonner

Alisa West

Amanda Phipps

Alanis  Lemus

Jessica  Garcia

Beauty Sample Hoarder | kristen

Sindia Bharwani

Blu Ossian

Brianna Gattenby

Cali Allen

Chal Chalal

Liv Chanel

Katherine Martinez

Denise coleman4life Coleman

Colleen Higginbotham

Brittany  Boban

Darmis M

Dayi  G

Rocio  Ramos

Christina Aponte

Isadora Colvita

Erica Suchite

Miah Sims

Gabrielle Lopez

Gina DiPalo

Mariah M.

Corinne Brown

Lizzye  Guzman

Heather M💜

Shayna  Mae

Teresa Soileau

Erin Forsyth

Iris Carbot

Jenna Dreyfus

Makeup Fiend

Jessica Rousseau

Jessica Schank Snow

Jill Pineda

Jessica  Levita

Janci M

Kadeja Jewell

Kar Kara

Kay Larson

Keaton

Lady D

Lauren Cunningham

Lily Latham

Lily Coe

Lindsey Shecut

Marie  Arsenault

Kira Curtis

Lorenita Rodriguez

Michelle knopp

Anita  Louis

Macie Satterfield

Maddie Voss

Madalyn Galdon

Margaret Brockman

Malej Morillo

Marissa Carrillo

Melissa Barnett

Morgan Creed

Melina Corzine

Mia Pimental

Michele Chung

Mackenzi Martin

liz campos

Chunli Izme

Morella R

Celesta Constable-Harris

Karen Quintana

Lisa Sallin (IG @notyourtypical_ginger)

Olive and Brown

Palo Mbewe

Ashley  Miller

Raven Harris

hope mose

Savannah Jenkins

Rachelle Egan

Rehnaz Ali

Sadie Saavedra

Sarah Thier

Sarah Dugal

Sasha

Alexis Karkula

Sabrina Vega

messyourself kid

Sharese Nicole

Shaylyn Gause

Stephanie Fretwell

Sam miller

Star W.

Stephanie Knightly

Summer A.

Lori Austin

Sara Mubeen

Tamara Jackson-Morris

Taylor Herrera

Jennie 💫 The Beauty Bops

Claire Bear 🐻

Juanita Carter

Sharline Laurent

Tamera Pettigrew

Monserrat L

Stephanie Tso

Veronica Galvez

Gabrielle Pippin

Amy Poole

Yaileen Perdomo

Cam Blue

Zoë Almanza

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