Burt's Bees

COSRX

Covergirl

Embryolisse

Honest Beauty

I DEW CARE

innisfree

Made with compassion for the planet, animals, and you

Our Story

We are an accessible wellness beauty brand that creates innovative, high-performance products leading with natural ingredients & compassion for the planet, animals and you.

When I started Pacifica 25 years ago, it wasn’t because I was like: there aren’t any brands that work for me. It was that I was not seeing brands that aligned with my values AND were effective at the same time. I thought my goal was a simple one: create products using natural ingredients that were vegan and minimized the use of petrochemicals. It turns out this is actually really hard, especially before suppliers caught up to consumers. I had to learn a lot about sustainability, naturals, our dependance on industrial farming and the petrochemical industry. I’m proud to say 25 years later that we’ve stayed firm on our mission of leading with compassion for the planet, animals and you – always being cruelty-free & vegan, continuing to challenge ourselves and the beauty industry on sustainable packaging, developing with clean, naturally-derived and effective ingredients, and having a positive impact (social justice, etc…)

– Brook Harvey-Taylor, Founder & CEO

Our Five Brand Truths

Vegan, Cruelty Free, Clean Beauty, Better Packaging, Social Justice

Pacifica

SOME BY MI

Sweet Chef

Yes To

Kahlil Verdell

Sarah Davidson

Kimberly Carpenter

Madi Farnell

Cristina Brito

Audgellyca Ashmarah

AenaZandi Hanson

Oleksandra Handschuh

Alexa Smith

Alexia Lilly Beauty

Alexandra Nelson

Allison Kennedy

Vanessa Vanacore

Amanda

Amber Sturch

Angelica Brandt

Angel R

angel mcneil

Angie  Beane

Anita Woods

Griselda Arechiga

ASHLEY YVONNE | @ashleyyyvonne

wualeska c

Kambria Hall

Beauty Sample Hoarder | kristen

Sindia Bharwani

Elizabeth Macario

Blu Ossian

Brianna Gattenby

Brilee McClarnon

Brittany Mason

Brooke Mcgee

Barbara Sirabella

Cassie Marie

Jane Oliver

Claudia  Mendoza

Denise coleman4life Coleman

Angelina Coffman

Colleen Higginbotham

cristals Portillo

Nisha Sullivan

Danielle Lewis-Merckel

Darmis M

Saharah H.

Molly Rice

Rocio  Ramos

Christina Aponte

Isadora Colvita

Emily Contreras

Erica Suchite

Miah Sims

Evelyn Hidalgo

Gina DiPalo

Glamour Mami

Corinne Brown

Shayna  Mae

Shannon Pippin

Erin Forsyth

Shelly Morrison

Iris Carbot

Isabella   Alvarado

Karen B

J͜͡E͜͡N͜͡ Z͜͡

Jessica Rousseau

Jess Stonebraker

Jessica  Levita

Janci M

Kar Kara

Kat Roach-Swann

Katherine Carranza

Kristie Beaudin

Sarri Koziol

Katlyn Reed

Edith Mikell

Lana Glennon

Latasha Taylor

Lauren Cunningham

Layla Cortez

Lindsey Shecut

Marie  Arsenault

Kira Curtis

Michelle knopp

Luna Flores

Lorenza Taormina

maad threads

Madalyn Galdon

MakeupBy Lovee_

Dara Elizabeth

Melissa Barnett

Mia Pimental

Michele Chung

Brianna Keys

liz campos

Janey Macdonald

Mosjae Denai

Anisah Ullah

Corinda Guerra

Rebeca  G.:

Nicole

Frances Ortiz

Nicole Rj

Carla  Rivera

Therese Quiao

Olive and Brown

Zakeeva Robinson

Raven Harris

hope mose

Savannah Jenkins

Emma B

Rehnaz Ali

Rosalindacaa

Rosio Fierro

Keikilani Rudolph

Renee V

Sage Aponte

Saraa Rose Beauty

Sarah Thier

Sarah McClanahan

Sarah Pesto

Sasha

Sabrina Vega

messyourself kid

Sharese Nicole

Shayla Clark

Schilly Aragones Gomez

Patty Kuras

Joy E

Sky Verbenec

Samantha  Rogers

Staci  Hoover

Kavya Pernankil

Summer Chamblin

Lori Austin

Sara Mubeen

Nyomi Embry

Tamara Jackson-Morris

Taylor Herrera

Jennie 💫 The Beauty Bops

Claire Bear 🐻

Juanita Carter

Tam Jemison

Veronica Galvez

Whitney Tyler

Angelina Gonzales

Jessica Chaska

Amy Poole

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