Burt's Bees

BYOMA

COSRX

Covergirl

Honest Beauty

I DEW CARE

innisfree

Made with compassion for the planet, animals, and you

Our Story

We are an accessible wellness beauty brand that creates innovative, high-performance products leading with natural ingredients & compassion for the planet, animals and you.

When I started Pacifica 25 years ago, it wasn’t because I was like: there aren’t any brands that work for me. It was that I was not seeing brands that aligned with my values AND were effective at the same time. I thought my goal was a simple one: create products using natural ingredients that were vegan and minimized the use of petrochemicals. It turns out this is actually really hard, especially before suppliers caught up to consumers. I had to learn a lot about sustainability, naturals, our dependance on industrial farming and the petrochemical industry. I’m proud to say 25 years later that we’ve stayed firm on our mission of leading with compassion for the planet, animals and you – always being cruelty-free & vegan, continuing to challenge ourselves and the beauty industry on sustainable packaging, developing with clean, naturally-derived and effective ingredients, and having a positive impact (social justice, etc…)

– Brook Harvey-Taylor, Founder & CEO

Our Five Brand Truths

Vegan, Cruelty Free, Clean Beauty, Better Packaging, Social Justice

Pacifica

SOME BY MI

Sweet Chef

Yes To

Cristina Brito

Madison McDonald

Audgellyca Ashmarah

ailyn montero

Aimee Lyanne Miller

Oleksandra Handschuh

alexa brown

Alexia Lilly Beauty

Amanda Hart

Amber Sturch

Angelica Corona

Angel R

angel mcneil

Anissa Yanira ✨

Aniza Candelario

Maria Smaragdas

🌺Maria Maria🌺

Beauty Sample Hoarder | kristen

Sindia Bharwani

Blu Ossian

Teresa Fullingim

Casandra Boone

Robyn Jamison

Carina  Moralez

Alex Chamberlain

Kelsey Madison

Cheyanne Tallman

Christine Ueberrhein

Denise coleman4life Coleman

Darmis M

Dezeray Walker

Vanessa Esqueda Moreno

Irene E

Isadora Colvita

Erica Suchite

Miah Sims

666 ChickenPix

Gina DiPalo

Betsy Kirshner

brianna💜

Corinne Brown

Heather M💜

liz bentley

Jenasia Hurts

Erin Forsyth

Iris Carbot

Lexi hancock

JoJo Lucas

JayLexas Beauty

Makeup Fiend

J͜͡E͜͡N͜͡ Z͜͡

Jessica Rousseau

Jessica Iverson

Jessica  Levita

Kar Kara

Niki Parker

Kristen Hooper

kumiko Skincare Team

Kylee Maddox

Leah Dolgin

Lexis Frost

Lindsey Shecut

Marie  Arsenault

Tiffany Mamahua

Lali Perez

Kira Curtis

Luna Flores

Magaly Brito

MakeupBy Lovee_

Dara Elizabeth

Mariyah  Sanchez

Melissa Barnett

Megan Parmelee

melanie morales

Mia Pimental

Mia Thompson

Mackenzi Martin

Milena Ornelas

liz campos

Khadeeja Funchess

Miyu Sakurai

Michelle Moore

mallory murphy

Molly Meguiar

Shawna Mullins

Sarai Torres

Natali Garcia

N O O R 

Lisa Sallin (IG @notyourtypical_ginger)

Paula Cramer

Raven Harris

hope mose

Savannah Jenkins

Rachael Schaeffer

Rebecca Brigham

Rehnaz Ali

Niasha Sawyers

Deanna Robshaw

Cassandra  Engelmann

Santia Ramos

Saraa Rose Beauty

Sarah Pesto

Sasha

Sabrina Vega

Sharee Taylor

Shauna  GHOLSON

muna ismail

Shiba Ahadi

Sierra McCombs

Benita Oseleononmen

Joy E

Ashley Clark

Anastasia

Crystal Medina

Lori Austin

Taylor Herrera

Tracy Chowning

Nicholene McGhee

Tera Amos

Midas ✨

Michelle Visger

Jennie 💫 The Beauty Bops

Carmen Siddall

Claire Bear 🐻

Juanita Carter

Lily Salgado

Morgyn Harris

Tiffany h

Zion Nelson

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