The BTW Super Coverage Concealer in Golden color by Too Faced is a must-have product, as highlighted by Trisha in her video review. Trisha praises the concealer for its creamy texture and full coverage, which effortlessly blends into the skin, making it perfect for the delicate eye area. She also mentions that this concealer can be used all over the face, eliminating the need for foundation. Trisha emphasizes that a little goes a long way with this product, ensuring its longevity. Overall, the BTW Super Coverage Concealer in Golden color by Too Faced is a versatile and effective option for achieving flawless-looking skin.
Patricia, a reviewer, tried out the Born This Way concealer for the first time. She emphasized the importance of concealer due to her dark circles. The shade Golden was her choice, and she demonstrated the application process, allowing it to dry and blend out easily. After completing her makeup, Patricia shared her final thoughts. She expressed her satisfaction with the concealer, noting that it blended out perfectly and did not crease. Patricia invited her viewers to share their thoughts and expressed her intention to create a makeup tutorial soon.
About Too Faced
OUR STORY
There was a time in the ‘90s when darkness was all the rage and pink had a bad rep. Enter Jerrod Blandino and Jeremy Johnson. Unimpressed and distressed by the too-serious-state of the cosmetics industry, they longed to start a company that brought back unapologetic glamour and femininity. Inspired by a love of Paris, unabashed girliness and the transformative power of cosmetics, they created Too Faced, a boutique brand with big dreams. Today, Too Faced has grown into a leader within the beauty industry, creating innovative cruelty-free cosmetics that women love to wear.
With Jeremy as CEO/Action Man and Jerrod as Chief Creative Officer/Dreamer, their rebellious spirit, visionary focus and unexpected humor define the brand to this day.
ABOUT THE FOUNDERS
Too Faced Co-Founders, Jerrod Blandino and Jeremy Johnson, got their start behind the department store makeup counter. Jerrod worked at the Estée Lauder counter and Jeremy also spent time at Estee Lauder, as well as Armani and Chanel. Working one-on-one with clients allowed both of them to quickly discover the transformative power makeup had on women. Their vision was to create a makeup line that would celebrate individuality and inject joy back into an industry that had become rigidly led by rules, not fun. With a credit card, a laser-like focus, and a dream to celebrate and empower women, Too Faced was born in 1998.
Today, Jeremy is still initiating new business strategies while Jerrod is continuously inspired to create innovative new products. Too Faced is sold in more than 30 countries and is one of the top-selling brands everywhere it is sold.