About Face

e.l.f. Cosmetics

essence

Iconic London

ITEM Beauty

Pat McGrath Labs

Pixi

OUR STORY

There was a time in the ‘90s when darkness was all the rage and pink had a bad rep. Enter Jerrod Blandino and Jeremy Johnson. Unimpressed and distressed by the too-serious-state of the cosmetics industry, they longed to start a company that brought back unapologetic glamour and femininity. Inspired by a love of Paris, unabashed girliness and the transformative power of cosmetics, they created Too Faced, a boutique brand with big dreams. Today, Too Faced has grown into a leader within the beauty industry, creating innovative cruelty-free cosmetics that women love to wear.

With Jeremy as CEO/Action Man and Jerrod as Chief Creative Officer/Dreamer, their rebellious spirit, visionary focus and unexpected humor define the brand to this day.


ABOUT THE FOUNDERS

Too Faced Co-Founders, Jerrod Blandino and Jeremy Johnson, got their start behind the department store makeup counter. Jerrod worked at the Estée Lauder counter and Jeremy also spent time at Estee Lauder, as well as Armani and Chanel. Working one-on-one with clients allowed both of them to quickly discover the transformative power makeup had on women. Their vision was to create a makeup line that would celebrate individuality and inject joy back into an industry that had become rigidly led by rules, not fun. With a credit card, a laser-like focus, and a dream to celebrate and empower women, Too Faced was born in 1998.

Today, Jeremy is still initiating new business strategies while Jerrod is continuously inspired to create innovative new products. Too Faced is sold in more than 30 countries and is one of the top-selling brands everywhere it is sold.

Too Faced

claire monge

Grace Mattei

Abby Carpenter

Stahr Bryght

Alexa Perez

Crystal  Sober

Adriana  Mercado

Amy Powell

Ashley  Castillo

Angelica Brandt

Yayri  cedeño 

💗Anita G💗💋💋💋

Andrea  Escajadillo Livia

Annette Battles

Alisa West

Audrey Erazo

Aurelia von Tress

Alysa Edwards🖤💗

wualeska c

🌺Maria Maria🌺

Sindia Bharwani

sydnie b

Kristin Boivin

Briony Bourdett

Brooke Kitner

Brooke Noel

Paige Larson

Candace Conzet

Connie  Du

Carly Sifontes

Cassidy Howard

Nancy Castro

Liv Chanel

Cheyanne Pope

Felicia Maxwell

Christina P

Christina Huff

Claire Timm

Melissa Pretko

Daniela Quiñones

Devine Hill

Dina Z

Elizabeth  Borau

emily harper

Emily Duffy

Emily  Ferrer

Elizabeth Zampino

Fatima Da Silva

Alondra M.✨

Nohely Ramos

Leddy Fdz

Mariah M.

Dawn Williams

hannah pinto

Heather M💜

Heather Fairchild

Emily Croslin

Holly Lopez

Devonne Nicole

Direy Mua

Iris Carbot

Karen B

Jasmine Teixeira

Jennifer Dysangco

Jessica Schank Snow

Jess Stonebraker

Jessica  Levita

Layla Markey

Kayla Caffey

Kimmie 822

Kimbyrleigha ⚖️

Kristen Hooper

Katie Bohannan

Jazmyne White

Jocelyn Goldring

Lexis Frost

Marie  Arsenault

lorenzo malave

macy motley

Madelleyn Lopez

Margaret Brockman

Dona Quintanilla

Adalgiza Abreu

Malej Morillo

Maram Zbeeda

Danyy_plays S

Mariana Naranjo

Marissa Carrillo

Melina Corzine

Mia Pimental

Ana Bee

Mosjae Denai

Anisah Ullah

Liz Mills

Sarai Torres

Natalia C

NEILI DELA

Danielle Bordine

Nina Diaz

Gabija Guzauskaite

Olga Belteton

Olivia Wiese

Paradise Kuhaneck

Patricia Pangan

Dawn Heald

Sarah Pretty

Nadia Rivera

Emma B

Lai Lani Stout

Keikilani Rudolph

Samantha Clara

Sandra Jovanovska

Sarah Thier

Sierra Holloway

Shakeila Freeman

Shannon  Luke

Shauna  GHOLSON

Schilly Aragones Gomez

Sky Verbenec

Lou Mejia

Tabitha Biggs

Talia Mae

Taryn Kooyers

Taylor Mewhiney

Teresa Tormey

Tyler Schmitt

Neyda Padilla

Jocelyn Villegas

Tish Whitlock

Whitney Ratcliff

Brenda McNair

Ysa Farias

Similar Products

Lip Injection Extreme Lip Plumper

Too Faced

ShineOn Milky Lip Jelly

Tower 28 Beauty

Tinted Glow Yeah Lip Oil

Florence by Mills

Brilliant Lip Gloss - Charm

Chantecaille

JUICY BOMB shiny lipgloss

essence

Glow Stick Lip Oil

Pacifica

Heart Melter Lip Gloss

KAJA

COLOR KEY RING VELVET TINT

I'M MEME

Oil Infused Lip Gloss

Elaluz

LUSTRE LIP OIL

Iconic London

Other reviews

Too Faced

Similar Brands