OUR STORY

There was a time in the ‘90s when darkness was all the rage and pink had a bad rep. Enter Jerrod Blandino and Jeremy Johnson. Unimpressed and distressed by the too-serious-state of the cosmetics industry, they longed to start a company that brought back unapologetic glamour and femininity. Inspired by a love of Paris, unabashed girliness and the transformative power of cosmetics, they created Too Faced, a boutique brand with big dreams. Today, Too Faced has grown into a leader within the beauty industry, creating innovative cruelty-free cosmetics that women love to wear.

With Jeremy as CEO/Action Man and Jerrod as Chief Creative Officer/Dreamer, their rebellious spirit, visionary focus and unexpected humor define the brand to this day.


ABOUT THE FOUNDERS

Too Faced Co-Founders, Jerrod Blandino and Jeremy Johnson, got their start behind the department store makeup counter. Jerrod worked at the Estée Lauder counter and Jeremy also spent time at Estee Lauder, as well as Armani and Chanel. Working one-on-one with clients allowed both of them to quickly discover the transformative power makeup had on women. Their vision was to create a makeup line that would celebrate individuality and inject joy back into an industry that had become rigidly led by rules, not fun. With a credit card, a laser-like focus, and a dream to celebrate and empower women, Too Faced was born in 1998.

Today, Jeremy is still initiating new business strategies while Jerrod is continuously inspired to create innovative new products. Too Faced is sold in more than 30 countries and is one of the top-selling brands everywhere it is sold.

Too Faced

Maggie Wolf

Kylee Allison

أليسيا Pi

Amy Faye Kaina

Celeste - IG: @CelesteSalas

glamby nidaa

Angel Herrera

Erin Forsyth

Vince Veloria

Tricia Kairy

Madelleyn Lopez

Megan Parmelee

Mely Santana Chediak

Natalie Harper

Joni Mendoza

Paige  Wallace

Sarah

Rachel Lopez

Shay Theile

Suzi  Sina

Teona Mango

Verónica  Padrón

Zara Khan

Video Review of #TOO FACED Lip Injection Extreme Travel Lip Gloss by Paige Wallace

Similar Products

Lip Lacquer - Wild Rose

e.l.f. Cosmetics

ShineOn Milky Lip Jelly

Tower 28 Beauty

JUICY BOMB shiny lipgloss

essence

Lip Injection Extreme Lip Plumper

Too Faced

ShineOn Lip Jelly - XOXO

Tower 28 Beauty

Brilliant Lip Gloss

Chantecaille

Ruled by Lip Gloss

ITEM Beauty

Light Lock Lip Gloss

About Face

Plumping Lip Jelly - Red Glass

Babe Original

LUSTRE LIP OIL

Iconic London

Other reviews

Too Faced