OUR STORY

There was a time in the ‘90s when darkness was all the rage and pink had a bad rep. Enter Jerrod Blandino and Jeremy Johnson. Unimpressed and distressed by the too-serious-state of the cosmetics industry, they longed to start a company that brought back unapologetic glamour and femininity. Inspired by a love of Paris, unabashed girliness and the transformative power of cosmetics, they created Too Faced, a boutique brand with big dreams. Today, Too Faced has grown into a leader within the beauty industry, creating innovative cruelty-free cosmetics that women love to wear.

With Jeremy as CEO/Action Man and Jerrod as Chief Creative Officer/Dreamer, their rebellious spirit, visionary focus and unexpected humor define the brand to this day.


ABOUT THE FOUNDERS

Too Faced Co-Founders, Jerrod Blandino and Jeremy Johnson, got their start behind the department store makeup counter. Jerrod worked at the Estée Lauder counter and Jeremy also spent time at Estee Lauder, as well as Armani and Chanel. Working one-on-one with clients allowed both of them to quickly discover the transformative power makeup had on women. Their vision was to create a makeup line that would celebrate individuality and inject joy back into an industry that had become rigidly led by rules, not fun. With a credit card, a laser-like focus, and a dream to celebrate and empower women, Too Faced was born in 1998.

Today, Jeremy is still initiating new business strategies while Jerrod is continuously inspired to create innovative new products. Too Faced is sold in more than 30 countries and is one of the top-selling brands everywhere it is sold.

Too Faced

And it's all because I'm working on my energy Cleaning up. I'm taking care of myself in me drinking coffee. Take a sip. They say I'm sparkling Now you know it's happening And I eat anything that I want I got a belly got a booty got that I'm on the ground I level up I do it just for fun See you watching

You got me sippin' on something I can't compare to nothin' I've ever known, I'm whole

Oh my God. Can I say it to you? Yeah. Yeah. Yours, mine, ours. I could do this for hours. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still. Sitting still.

Too Faced, that's my jam. Like how adorable is this packaging? Here's what the shades look like inside. Like aren't these gorgeous? I can see this being fun for a night out, this being amazing for fall. These colors could be pretty for fall. You could also do a really pretty summery look. Lots of options, which I love. And the pigment payoff with Too Faced eyeshadows is amazing, because watch this. See it there and here. Like so good. For this, for today, I'm just going to do like a little bit of this orange-y. This is kind of like a burnt orange, which is like my go-to. I love the way it looks. I'm just going to pop that right on the crease. And you can see it, how well it is, how amazing it is. I mean, it's beautiful. So you can do a lot with this palette. Just wanted to talk about it a little bit. It's gorgeous, and I mean you can't beat the packaging.

It goes one by one, even two by two Everybody on the floor, let me show you how we do Let's go, dip it low, then you bring it up, score Wind it up one time, run it back once more 🎵Dance for me🎵

I'm the sweetest kid I'm electric I'm based on the beat of my own drum

One kiss is all it takes, fallin' in love with me Possibilities, I look like all you need One kiss is all it takes, fallin' in love with me Possibilities, I look like

But you want me alone, you held me up when I was down

Hi y'all. Today I'm also reviewing the That's My Gem eyeshadow palette by Too Faced and here it is. So cute. Oh my gosh. And here are your colors. So pretty. I just love those colors. Kind of had a problem with the pigmented colors. They're not that very pigmented and I tried to put the purple on my eye. This purple right here and I had to go over and over and over just to get it the color that I wanted. So if you just put it on a couple of times, it's very light. You can't even tell you have any eyeshadow on. So disappointed but thumbs down. Thanks guys.

It's not fair that you're not around This is when the feeling springs in I don't wanna miss you like this Come back, be here Come back, be here I guess you're in New York today And I don't wanna need you this way Come back

Hey guys, today I'm going to be showing you how to brighten up any makeup look using this Too Faced palette. I'm going to go in with this gold shimmery color and we're going to be placing it on the inner corners of our eyes. And there you go! Bye guys!

Hey guys, so this is part two of my get ready with me with Too Faced products and in this video I will be doing an eyeshadow look. I will be using the That's My Jam eyeshadow palette by Too Faced and it smells amazing like berries and the first color I'm going in with is the color Spread It and I'm using a crease brush from Colourpop to blend it into my crease. And on top of this I'll be using Grape Soda to add more of a pop of color. Then I am adding Violet Fumes with my finger and then re-blending it with the crease brush with the color Spread It. I'm topping off everything in the middle with the Pick Up Limes in order to intensify the shine. After sweeping Spread It under my eyes I will be going in with We Be Jammin' into my inner corners. Overall I rate this palette a 9 out of 10 and I can't wait to experiment more with it.

I am obsessed with this palette. It has such pretty shades. I just did my eyeshadow using this and it turned out so beautifully.

Hello to all my flippers! I don't know if that's appropriate. Today I am reviewing this little baby right here. That's my jam palette by Too Faced. This is the cutest thing ever. First of all, it looks like a little record player, okay? Then you look at the colors inside. Oh my god! Look at all that pigment. It's what I'm wearing right now. If you guys want to see an actual tutorial on me using this or like a little review while I'm using the product, go and check out my Instagram because I did a full-on reel showing step-by-step on how I created this makeup look right here. But this stuff is so this stuff. This palette is amazing! You guys said you wanted me to say more, so there you go. It smells like sweets. It smells like jam, but the pigment in here is amazing. I mean look at it. Look at this beautiful color. It's amazing. It's beautiful. Get it. You'll love it, I promise. Okay, bye.

🎵'Cause your love has been my baby🎵

New eyeliner hack, micellar water, and eyeshadow. Let's try this out. Shake this bad boy up. Eyeliner brush right in your micellar water. Dip it in the eyeshadow. Now let's see if this works. Do you, ah! Do y'all see this? Oh my gosh. It's the pigment. Let me finish this and I'll be right back. I'm back and I'm obsessed. Do y'all see this? Do y'all? Literally, I was not expecting that. It was so easy, so quick, and the fact that I can basically do any eyeshadow. I'm about to be wearing every color possible. But anyways, hope y'all enjoyed the hack and let me know what you think in the comments.

I wanna see you out that door, baby bye bye bye Bye bye Don't wanna be a fool for you Just another player in your game or two You may hate me but it ain't no lie Baby bye bye bye Bye bye Don't really wanna

It's peanut butter jelly time! Peanut butter jelly time! Peanut butter jelly time! Way at, way at, way at, way at Now there you go, there you go, there you go, there you go Peanut butter jelly, peanut butter jelly Peanut butter jelly, peanut butter jelly Through the peanut butter jelly, peanut butter jelly Peanut butter jelly with the baseball bat Through the peanut butter jelly, peanut butter jelly Peanut butter jelly with the football catch Now way at, way at, way at, way at Now there you go, there you go, there you go, there you go Peanut butter jelly, peanut butter jelly

Okay, let's do some eyeshadow with That's My Jam by Too Faced. These colors are peanut butter and jelly colored, so a lot of purples, pinks, and browns, which I think can make a really cute eyeshadow palette. As you can see, this color is going on pretty pigmented on my skin, which I'm so happy about. And I'm always in love with a shimmer or a glitter in my eyeshadow, so I'm just gonna make a really cute eye. My shirt is really colorful, and I'm just playing around in these colors and seeing what we can do. These colors go on beautifully, so I added my favorite cat eye, a little mascara, and it's a stunning look. Ten out of ten.

Video Review of #TOO FACED That's My Jam Eye Shadow Palette by Mia

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