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Bethany reviewed the Blonde POP Shampoo by IGK Hair in her video. She mentioned that the shampoo has a great lather and a pleasant scent. She also noted that after using the shampoo, her hair appeared less orange and more cool-toned. However, she did mention that she left the shampoo in for too long, resulting in a slightly purple hue. Despite this, Bethany found that the shampoo left her hair feeling clean and hydrated without causing any damage. Overall, she believes that the Blonde POP Shampoo effectively tones and cleans the hair while providing hydration.