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Alice is highly impressed with the Express Ion Smooth+ Flat Iron by Paul Mitchell. She believes that Paul Mitchell is a reliable brand and praises the exceptional quality of this flat iron. Alice predicts that it will last for a remarkable 15 years. She emphasizes the importance of the digital display, which allows users to adjust the temperature according to their hair type. This feature is particularly beneficial for those with color-treated, fine, or dry hair, as they can use a lower temperature. On the other hand, individuals with coarse hair can opt for a higher temperature. Alice is amazed by the outstanding results achieved with this flat iron and considers it a worthwhile investment. Overall, she is in love with this product and highly recommends it.