The I'm Multi Stick Shading - Bronzer by I'M MEME is a cream contour product that provides a natural and cool-toned shade. According to Iz's video review, the product is impressive and gives a natural look without overpowering the skin. They also mention that it is cheap, which adds to its appeal. Overall, the I'm Multi Stick Shading - Bronzer seems to be a great option for those with fair skin who are looking for a subtle contour. However, without further information, it is difficult to assess the product's longevity, blendability, or suitability for different skin types. Nonetheless, based on Iz's positive experience, it appears to be a worthwhile purchase.