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One of the key benefits she highlights is that the brush doesn't pull her hair down like other brushes do. She no longer needs to hold her hand up while brushing, as the Pop Brush doesn't tug or cause discomfort. Kendra is amazed by how soft her hair feels after using this brush, and she expresses her genuine obsession with it. She even wonders what kind of magic tree is infused in the brush, as it delivers such impressive results.