About ITEM Beauty
ITEM is clean beauty rooted in endless creativity. Formulas made with room to play from vegan-friendly, dermatologist-tested and science-backed ingredients. Without guilt and always with love. Co-founded by creator Addison Rae, we dream, design and develop electric essentials for endless ways to play.
(251 reviews)
(263 reviews)
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18K+ 5-Star Reviews
addisonraee recently reviewed ITEM Beauty's Boost Juice Lash Primer & Color Mascara. addisonraee found the lengthening mascara to give a noticeable difference in length and the volumizing side to be in a lilac purple. addisonraee found the brush to be nice and helpful in separating the lashes. After applying the primer on the top and bottom of the lashes, addisonraee found it to give a nice curl, length, and volume. Overall, addisonraee was pleased with the results and found the product to be nice and helpful in achieving the desired look.
crrlbrrl recently reviewed ITEM Beauty's Boost Juice Dual Ended Lash Primer & Color Mascara. The product has a lilac side and a blue side, with the lilac side designed for lengthening and the blue side designed for volumizing. crrlbrrl tested the product and found that the blue side was effective in both lengthening and thickening the lashes. crrlbrrl also noted that the product was fun to use and they loved the color. Overall, crrlbrrl was pleased with the product and its results.
flawlessbyalondra recently tried the Boost Juice Lash Primer & Color Mascara by ITEM Beauty and was highly impressed. They found that the blue color of the mascara made their bottom lashes pop and that it did not smudge or flake. They also found that the purple side of the product worked well as a primer. flawlessbyalondra concluded that this was one of the best mascaras they had tried in a very long time.
angelmcneil3 recently tried ITEM Beauty's Boost Juice Lash Primer & Color Mascara and was amazed by the results. angelmcneil3 applied the mascara and was shocked by the difference it made to their lashes, noting that it made them look longer and more voluminous. angelmcneil3 was so impressed by the mascara that they declared it to be "next-level" and recommended that everyone should go and get it right away.
stuart.brazell recently reviewed ITEM Beauty's Boost Juice Lash Primer & Color Mascara, and he was highly impressed. He used the product both as a primer and as a stand-alone colored mascara, and he was delighted with the results. He noted that the mascara gave him a "5 minute makeup" look, and he received many compliments on the purple eyeliner and blue mascara combination. Stuart hopes that ITEM Beauty will start making more colors of the mascara, and he highly recommends it as a must-purchase.
stuart.brazell recently tried ITEM Beauty's Boost Juice Lash Primer & Color Mascara and was highly impressed. stuart.brazell was drawn to the cute packaging and found the light purple volumizer and dark blue lengthener to be very attractive. After applying the volumizer and then the lengthener, stuart.brazell was so pleased with the results that they felt confident and even had a friend ask if they were using a serum. stuart.brazell gave the product two thumbs up and highly recommends it.
ITEM Beauty's Boost Juice Lash Primer & Color Mascara was reviewed by jennadavis. jennadavis had never tried any of Addison's products before and was excited to try the primer and mascara. After applying the primer, jennadavis applied the blue mascara and was pleased with the results. The color was not too bright or too dark, and it was easy to apply and take off. jennadavis was pleased with the results and would recommend the product.
ITEM Beauty's Boost Juice Lash Primer & Color Mascara was reviewed by melzmoralesmakeup. The product features two sides, one blue and one purple. The reviewer found that the blue side could pass as mascara and added a pop of color to the eyes. The purple side was too chunky to pass as mascara and was meant for volume. After applying mascara, the reviewer found that they still preferred the blue side and put mascara on top of it to see what happened. Ultimately, the reviewer found that the blue side was the preferred side and that the purple side was too chunky to pass as mascara.