ITEM Beauty Air Hug Concealer Color: 230 - light with neutral olive undertones

Mary from the video review of the Air Hug Concealer in 230 by ITEM Beauty raves about how quickly this product became a staple in her kit. She loves that she can add multiple layers without it ever caking up. Mary demonstrates the concealer's blendability, describing it as smooth as butter with impressive pigment. Even with added layers, her skin still looks natural. She highly recommends adding this concealer to your cart. Overall, Mary's review highlights the Air Hug Concealer's ability to provide buildable coverage without compromising a natural finish. It seems to be a reliable option for those looking for a concealer that blends effortlessly and maintains its integrity throughout the day.

The Air Hug Concealer in shade 230 by ITEM Beauty is a game-changer, according to Jen's video review. This full-coverage concealer provides a skin-like appearance, effectively covering imperfections and staying put all day long. Jen also highlights the vegan and dermatologist-tested formula, making it a great choice for those conscious about their beauty products. With its light shade and neutral olive undertones, this concealer caters to a wide range of skin tones. Overall, Jen's positive experience with the Air Hug Concealer suggests that it's worth checking out for anyone in search of a long-lasting, high-coverage concealer with a natural finish.

Mary, in her video review, raves about the Air Hug Concealer in 230 - light with neutral olive undertones color by ITEM Beauty. She emphasizes the incredible coverage it provides, even with just a small amount of product. Mary mentions that she previously reviewed this concealer and highly recommends it. She loves how easily blendable it is and how it never cracks or creases on her. Mary compares it to the popular Tart Shape Tape concealer but at a fraction of the price. She considers it her go-to for full coverage and brightening under the eyes. Overall, Mary's review highlights the Air Hug Concealer's impressive performance and affordability, making it a must-have in any makeup kit.