Electra Powder Blushlight Pearl by Christina Russo
Overall, Christina's review of the Electra Powder Blushlight Pearl in Electra color by Melt Cosmetics was positive. She highlighted the stunning packaging and the versatility of the product, mentioning that it can be used alone or layered for a more intense glow. The ability to build up the product was also a plus. However, it is important to note that Christina did not mention any potential drawbacks or negative aspects of the product in her review.
Electra Powder Blushlight Pearl by Madelaine
Madelaine is absolutely obsessed with the iridescent beauty trend that's taking over social media. She discovered the Electra Powder Blushlight Pearl in Electra color by Melt Cosmetics, and it's become her go-to for achieving that ethereal pearly look. This powder is not just a highlighter for her cheeks, but also works beautifully on her eyelids. The pearly iridescent shimmer gives her a stunning lavender glow that she can't get enough of. Overall, Madelaine is thrilled with this product and its ability to recreate the trendy iridescent look. She doesn't mention any drawbacks, so it seems like a winner for anyone wanting to embrace this beauty trend.
Founded in 2012 when Lora Arellano and Dana Bomar identified that highly pigmented, ultra-matte, bold shades of lipstick were missing from the cosmetics world; Melt Cosmetics set out to fill that void. The duo took their combined decade of experience in the makeup industry and working in retail, and invested their life savings to create 5 shades that sold out the minute they launched online in May of 2013.
Lora and Danas marketing instinct, and unique industry perspective allowed Melt Cosmetics to quickly bridge the gap between social media centric and professionally acclaimed make up brands, setting the bar for the independent brands that followed. In the fast paced world of makeup, Melt Cosmetics is one of the biggest independent brands in existence.
Today Melt is more than a cosmetics brand, it embodies the freedom of expression through makeup, while empowering its cult following to be unapologetically themselves – just like its co-founders.
The story of Melt is not just another story about two young women who created a business that quickly outgrew their homes. It is about being unafraid to take the risks involved in pursuing your dreams, and the willingness to put customers at the center of it all.
From highly pigmented lipsticks, to innovative eye shadow stacks, and highlighters, Melt’s razor sharp focus on creating cutting edge products that are missing from the market continues to push the boundaries of what quality cosmetics should be.