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The Pat McGrath Labs MatteTrance Lipstick in the shade Omi (mid-tone rose) is a highly pigmented lipstick that has gained a reputation for its exceptional color payoff. Jarline, the reviewer, highlights the lipstick's intense pigmentation and praises its beautiful packaging. In the video, Jarline demonstrates the application process, showcasing the stunning pigmentation achieved with just one swipe. The shade Omi, described as a beautiful nude, is particularly impressive. Jarline expresses her intention to wear this lipstick more frequently, indicating her satisfaction with the product. Overall, the MatteTrance Lipstick in Omi receives high praise for its pigmentation and packaging, making it a desirable choice for those seeking intense color payoff in a nude shade.