The Pacifica Highest Gloss Hemp Infused lip gloss in Cupcake color is highly recommended by Sarah in their video review. Sarah praises the lip gloss for its effectiveness, as it has worked better for them compared to other lip glosses that made their lips peel and dry. They love the shade cupcake, one of the three available shades, and find it beautiful on their lips. Sarah also mentions that the lip gloss feels great and is suitable for CBD and hemp enthusiasts. Overall, the Pacifica lip gloss is described as a must-try product that works well and is good for the lips.